Marketing communications can contribute to brand equity by establishing the brand in memory and to________ (in)a brand image.

Marketing communications can contribute to brand equity by establishing the brand in memory and to________ (in)a brand image.

Marketing communications can contribute to brand equity by establishing the brand in memory and to________ (in)a brand image.

A.  communicate
 B.  craft
 C.  create interest
 D.  create demand