The set of unique features of a company and its products that are perceived by the target market as significant and superior to the competition is known as a(n):

The set of unique features of a company and its products that are perceived by the target market as significant and superior to the competition is known as a(n):


a. experience curve
b. competitive advantage
c. strategic business unit
d. environmental advantage
e. market segment



Answer: B


Microeconomics

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