Which of the following is NOT one of the consumer product classes discussed in the text?
A. Unsought products
B. Imitation products
C. Shopping products
D. Convenience products
E. Specialty products
Answer: B
Which of the following is NOT one of the consumer product classes discussed in the text?
A. Unsought products
B. Imitation products
C. Shopping products
D. Convenience products
E. Specialty products
Answer: B