A product-oriented organization differs from a market-oriented organization in that a product-oriented organization:

A product-oriented organization differs from a market-oriented organization in that a product-oriented organization:











A. focuses technical research on product improvement and cost-cutting in production.
B. views credit as a form of customer service.
C. does not view credit as a necessary evil that can be used to minimize major debt losses.
D. extensively uses packaging as a promotional tool.













Answer: A


Marketing

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