In a(n) _____ strategy, a business attempts to maintain a strong position in its core product-market but also seeks to expand into new—usually closely related—product-markets.

In a(n) _____ strategy, a business attempts to maintain a strong position in its core product-market but also seeks to expand into new—usually closely related—product-markets.









A. reactor
B. analyzer
C. prospector
D. defender












Answer: B


Marketing

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