Lavish formal recognition programs can provide all of the following benefits to a salesforce except
a. providing for public recognition for accom-plishments in the presence of peers and supe-riors in the organization.
b. making the winners feel special.
c. enthusiasm inspired by the program carrying over into any related business or training ses-sions.
d. costing little and reinforcing desirable behav-ior immediately after it occurs.
e. providing the recipient with a symbolic award of lasting psychological value.
Answer: D