Marketplace Concept that results from the concepts of exchange and relationships.
a. Exchanges and Relationships
b. Customer Needs, Wants, and Demands
c. Customer Value and Satisfaction
d. Markets
e. Market Offerings
Answer: D
Marketplace Concept that results from the concepts of exchange and relationships.
a. Exchanges and Relationships
b. Customer Needs, Wants, and Demands
c. Customer Value and Satisfaction
d. Markets
e. Market Offerings
Answer: D