Product Life Cycle: New customers dwindle, selective demand appears where consumers demand for the specific advantages of one brand over another.

Product Life Cycle: New customers dwindle, selective demand appears where consumers demand for the specific advantages of one brand over another.

Product Life Cycle: New customers dwindle, selective demand appears where consumers demand for the specific advantages of one brand over another.










a. Introductory Phase
b. Decline Stage
c. Growth Stage
d. Maturity Stage














Answer: D