The basic form of this method for determining expenditure levels for selling expense categories could be called zero-based budgeting:

The basic form of this method for determining expenditure levels for selling expense categories could be called zero-based budgeting:








a. objective and task method.
b. profitability projections.
c. cost-justification method.
d. profit margin budgeting.
e. percentage-of-sales method.











Answer: A


Sales Management

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