The concept that services cannot be seen, tasted, felt, heard, or smelled before they are bought.
a. Service Intangibility
b. Service Variability
c. Service Perishability
d. Service Inseperability
Answer: A
The concept that services cannot be seen, tasted, felt, heard, or smelled before they are bought.
a. Service Intangibility
b. Service Variability
c. Service Perishability
d. Service Inseperability
Answer: A