First step in conducting a content analysis: Includes Library Research, research question or hypothesis and they must center on descriptions of relationships among the contents of naturally occurring communication.
a. Theory and Rationale
b. Coding Schemes
c. Operationalization
d. Conceptualization
Answer: A
Communicatio Inquiry
- In content analysis, part of training and pilot reliability aka within coder.
- In content analysis, part of training and pilot reliability aka between code, try to get to .70. Multiple coders must agree.
- In Content Analysis, this is when the researcher would place the info in SPSS or Excel.
- Before you collect data, you must make sure the hypothesis and research questions can be answered by the information on the questionnaire.
- Survey study design: used when a researcher wants to see how things change over a long period of time during a short period of time.
- Survey study design: when a researcher recruits a series of participants who agree to be surveyed periodically over a given period of time.
- Survey study design: used to examine different samples of people at different points in time.
- Survey study design: used to examine how people change over time.
- Survey Study design: used when a researcher wants to get information from a group of participants at a given point in time.
- Interval level questions should be:
- In a survey, nominal & ordinal questions should be placed at the:
- Examining feature films for the number of older women (versus older men) portrayed in a sexual relationship is an example of which content analysis use?
- Examining feature films for the number of older women portrayed is an example of which content analysis use?
- The specific message(s) that a content analyst is coding are called the ______
- In content analysis, what is the word used to describe grouping one's findings in a consistent way?
- Which of the following types of messages may be examined through content analysis?
- Flawed Survey Question: How do you feel about social media?
- Flawed Survey Question: Do you believe YikYak is more interesting?
- Flawed Survey Question: Do you agree with most young adults that employers should not be able to fire you on the basis of what you post on social networking sites?
- Flawed Survey Question: How serious is your internet addiction?
- Flawed Survey Question: Do you have a SnapChit account?
- Flawed Survey Question: Do you like talking on the phone and texting?
- Flawed Survey Question: Should we be allowed to vote online for President?
- Flawed Survey Question: Do you believe disclosing medical health information on social media is TMI?
- Flawed Survey Question: Do you feel that most of your friends have a little something to learn about online communication?