Food manufacturers often set up tables in grocery stores where customers can sample featured products. The goal of this type of promotion is to specifically influence the _____ component of attitude.

Food manufacturers often set up tables in grocery stores where customers can sample featured products. The goal of this type of promotion is to specifically influence the _____ component of attitude.










a. behavioral
b. emotional
c. cognitive
d. affective













Answer: A


Marketing

Learn More Multiple Choice Question :