NAIMMCQ Marketing If a service environment is inherently __, one should avoid increasing ___ levels, as this would move customers into the "distressed" region of Russell's model.

If a service environment is inherently , one should avoid increasing _ levels, as this would move customers into the "distressed" region of Russell's model.

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If a service environment is inherently , one should avoid increasing _ levels, as this would move customers into the "distressed" region of Russell's model.

a. pleasant; arousal
b. pleasant; excitement
c. pleasant; relaxation
d. unpleasant; arousal
e. unpleasant; excitement

Answer: D

NAIMMCQ

If a service environment is inherently __, one should avoid increasing ___ levels, as this would move customers into the "distressed" region of Russell's model.

If a service environment is inherently __, one should avoid increasing ___ levels, as this would move customers into the "distressed" region of Russell's model.

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If a service environment is inherently , one should avoid increasing _ levels, as this would move customers into the "distressed" region of Russell's model.

If a service environment is inherently , one should avoid increasing _ levels, as this would move customers into the "distressed" region of Russell's model.