Which of the following is NOT a common educational and promotional objective in service settings?

Which of the following is NOT a common educational and promotional objective in service settings?









A. Build awareness of and interest in an unfamiliar service or brand.
B. Reposition a service relative to competing offerings.
C. Familiarize customers with service processes in advance of use.
D. Encourage trial of competing products.
E. Recognize and reward valued customers and employees.












Answer: D


Marketing

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