A _____ role is typically seen in purchase of products such as garden supplies and electronic equipments.
a. wife-dominant
b. syncratic
c. husband-dominant
d. autonomic
Answer is C
Which of the following products is typically a wife-dominant purchase?
a. Apartment
b. Auto Insurance
c. Food Processor
d. Furniture
Answer is C
_____ roles are mostly seen in households with two wage earners while making purchase decisions.
a. Syncratic
b. Husband-dominated
c. Wife-dominated
d. Dictatorial
Answer is C
A newly married couple is looking to rent an apartment. This decision is most likely to be:
a. syncratic.
b. made by the husband.
c. made by the wife as she will manage the household.
d. autocratic.
Answer is A
The purchase of which of the following products will follow a syncratic pattern?
a. Health insurance
b. Shampoo
c. Lawnmower
d. Children's clothes
Answer is A