NAIMMCQ
MKT 3413 Chapter 2
Consider the following scenario. A researcher believes that although there is a violation of the right to privacy among shoppers who are observed without their knowledge (the cost), there is a benefit if the company learns how to market goods more efficiently, thus reducing long-term marketing costs. This researcher is most likely a:
 
          
        
          
        
Consider the following scenario. A researcher believes that although there is a violation of the right to privacy among shoppers who are observed without their knowledge (the cost), there is a benefit if the company learns how to market goods more efficiently, thus reducing long-term marketing costs. This researcher is most likely a:
Consider the following scenario. A researcher believes that although there is a violation of the right to privacy among shoppers who are observed without their knowledge (the cost), there is a benefit if the company learns how to market goods more efficiently, thus reducing long-term marketing costs. This researcher is most likely a:
A) teleologist
B) deontologist
C) sociologist
D) demonologist
E) deaconologist
 
Answer: A