When consumers are unhappy with a product, they may use a ________ response, which means they respond directly to the retailer for redress.

When consumers are unhappy with a product, they may use a ________ response, which means they respond directly to the retailer for redress.

When consumers are unhappy with a product, they may use a ________ response, which means they respond directly to the retailer for redress.



A) private
B) third-party
C) voice
D) public

Answer: C