Which term refers to a multiplayer, competitive, goal-oriented activity with defined rules of engagement and online connectivity among a community of players?
A) transactional advertising
B) viral marketing
C) social game
D) milieu
Answer: C
Which term refers to a multiplayer, competitive, goal-oriented activity with defined rules of engagement and online connectivity among a community of players?
A) transactional advertising
B) viral marketing
C) social game
D) milieu
Answer: C