Research has shown that products perceived to be of high quality tend to benefit less from price promotions than products perceived to be of lower quality.

Research has shown that products perceived to be of high quality tend to benefit less from price promotions than products perceived to be of lower quality.

Research has shown that products perceived to be of high quality tend to benefit less from price promotions than products perceived to be of lower quality.


a. True
b. False


ANSWER: False