Code of ethics developed by the American Marketing Association, ethical norm that strives for good faith and fair dealing, so as to contribute toward the efficacy of the exchange process as well as avoiding deception in product design, pricing, communication, and delivery of distribution.

Code of ethics developed by the American Marketing Association, ethical norm that strives for good faith and fair dealing, so as to contribute toward the efficacy of the exchange process as well as avoiding deception in product design, pricing, communication, and delivery of distribution.










a. Norms
b. Do No Harm
c. Embrace Ethical Values
d. Foster Trust in the Marketing System
















Answer: D


Marketing

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