Which of the following contents of a marketing plan specifies the goals to be accomplished in terms of sales volume, market share, and profit?

Which of the following contents of a marketing plan specifies the goals to be accomplished in terms of sales volume, market share, and profit?

Which of the following contents of a marketing plan specifies the goals to be accomplished in terms of sales volume, market share, and profit? 










A. Key issues
B. Marketing strategy
C. Objectives
D. Action plans












Answer: C