Which of the following is used to depict graphically the positioning of competing products?
a. Product blueprint
b. Schema
c. Perceptual map
d. Product map
e. Demand curve
Answer: C
Which of the following is used to depict graphically the positioning of competing products?
a. Product blueprint
b. Schema
c. Perceptual map
d. Product map
e. Demand curve
Answer: C