NAIMMCQ 3800 Which type of reference group influence has decisions about specific brands or activities are affected as individuals compare themselves to group members?

Which type of reference group influence has decisions about specific brands or activities are affected as individuals compare themselves to group members?

3800

Which type of reference group influence has decisions about specific brands or activities are affected as individuals compare themselves to group members?

Answer: comparative influence

NAIMMCQ

Which type of reference group influence has decisions about specific brands or activities are affected as individuals compare themselves to group members?

Which type of reference group influence has decisions about specific brands or activities are affected as individuals compare themselves to group members?

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