Archive for August 2020

What are aperiodic sounds?

What are aperiodic sounds?Answer: They do not occur every T seconds; they are irregular. Speech sounds include sound when air is pushed through the...

You are given an unknown organism to identify. It is unicellular and heterotrophic. It is motile, using many short extensions of the cytoplasm, each featuring the 9 + 2 filament pattern. It has well-developed organelles and three nuclei, one large and two small. This organism is most likely to be a member of which group?

You are given an unknown organism to identify. It is unicellular and heterotrophic. It is motile, using many short extensions of the cytoplasm, each featuring...

According to the school of ethical universalism,

According to the school of ethical universalism,Answer: to the extent there is common moral agreement about right and wrong actions and behaviors...

According to the school of ethical universalism,

According to the school of ethical universalism,Answer: universal ethical principles or norms put limits on what actions and behaviors fall inside...

Economic cost can best be defined as

Economic cost can best be defined asthe opportunity cost of using a resource already owned by the firm.the income the firm must provide to resource suppliers...

Blood returns to the heart via the _____.

Blood returns to the heart via the _____.A aortaB pulmonary arteriesC pulmonary veinsD aorta and pulmonary arteriesE aorta and pulmonary veinAnswer:&...

Which of the following would imply elastic demand?

Which of the following would imply elastic demand?a. Price is low relative to purchasing powerb. Nondurable productc. Low inflation rated. Many substitute...

If price goes up or down and revenue stays the same:

If price goes up or down and revenue stays the same:a. elasticity is universal.b. elasticity is quantum.c. elasticity is solitary.d. elasticity is unitary.e....

If price ___ and revenue ___ , demand is elastic.

If price ___ and revenue ___ , demand is elastic.a. stays the same; stays the sameb. goes down; goes downc. goes down; goes upd. goes down; stays the...

What happens when demand is elastic?

What happens when demand is elastic?a. As price goes up, revenue goes down.b. As price goes down, revenue goes down.c. As price goes up, revenue goes...

Bottles of Pure Hawaiian Air contain air that smells like the floral bouquet that greets tourists as they get off the plane in Hawaii. When a tourist shop began selling Pure Hawaiian Air, it charged $5 per bottle and could not keep up with the demand. It has since raised the price to $7. Now the shop is still selling all the bottles of Pure Hawaiian Air it carries, but the owner is not forced to reorder on a daily basis. The $7 price is probably a(n):

Bottles of Pure Hawaiian Air contain air that smells like the floral bouquet that greets tourists as they get off the plane in Hawaii. When a tourist...

Most demand curves slope:

Most demand curves slope:a. horizontallyb. upward and to the rightc. downward and to the leftd. verticallye. downward and to the rightANSWER:...

Dixie Furniture Company has recently moved to a new, larger location. At this new location, it has been unable to attract sufficient customers. Its owner did not have the cash to pay the current loan installment due on the building and inventory, so he decided to reduce all merchandise prices by at least 50 percent for a weekend sale to earn enough to make his loan payment. His pricing objective can be classified as:

Dixie Furniture Company has recently moved to a new, larger location. At this new location, it has been unable to attract sufficient customers. Its owner...

Britney is fifteen years old and wants to open her own business selling cupcakes to local coffee shops and restaurants. She is having a tough time deciding whether to base her pricing objectives on market share, dollar sales, or unit sales. Regardless of which she chooses, her pricing objective can be categorized as:

Britney is fifteen years old and wants to open her own business selling cupcakes to local coffee shops and restaurants. She is having a tough time deciding...

Thompson Pool and Patio is known for quality pool installations, excellent customer service, and reasonable prices. If you want to have a Thompson pool, you will have to wait about six months due to demand for their product. While Thompson could probably price its product higher, given the demand, they don't. Instead, the company sets its price so that it will earn a reasonable level of profits. Thompson seems to base its pricing policy on:

Thompson Pool and Patio is known for quality pool installations, excellent customer service, and reasonable prices. If you want to have a Thompson pool,...

When Insight Research Associates quotes a marketing research project, management will first estimate the cost to conduct the research and produce and deliver the final client report. The next step in determining the price is to add 30 percent to that cost estimate. This becomes the price estimate given to the potential research client. This suggests that Insight Research Associates uses a(n) ___ pricing objective.

When Insight Research Associates quotes a marketing research project, management will first estimate the cost to conduct the research and produce and...

Revenue:

Revenue:a. equals quantity sold times profit marginb. equals price minus costsc. equals return on investmentd. is synonymous with profite. equals price...

Price is best described as:

Price is best described as:a. that which is given up in exchange to acquire a good or serviceb. money exchanged for a good or servicec. the psychological...

Point-of-purchase promotions work best for:

Point-of-purchase promotions work best for:a. high-involvement products.b. purchases that require extensive decision making.c. complex products that require...

Club Penguin is an online role-playing game for kids aged 6 to 14 operated by the Walt Disney Company. Players pay a monthly fee to gain access to all of Club Penguin's feature, although free memberships with limited access to games is also available. Disney offers free membership to Club Penguin in the hope that kids who like the game will ask their parents to pay for the full version. Disney is using which sales promotion tool?

Club Penguin is an online role-playing game for kids aged 6 to 14 operated by the Walt Disney Company. Players pay a monthly fee to gain access to all...

What are the two types of sales promotion?

What are the two types of sales promotion?a. Consumer and tradeb. Informative and reminderc. Start-up and continuald. Adoptive and diffusivee. Personal...

Stormbreaker, a new spy movie, details the story of Alex Rider who, after the death of his uncle, is recruited as an M16 spy. Armed with a special set of gadgets, Rider's mission is to save millions of lives. In James Bond fashion, the Cross pen serves as one of the key gadgets in the film. The maker of the Cross pen paid to have its pen featured in this movie. This is an example of:

Stormbreaker, a new spy movie, details the story of Alex Rider who, after the death of his uncle, is recruited as an M16 spy. Armed with a special set...

Publicity:

Publicity:a. will never damage a company because it performs the information task of promotion.b. is free communication.c. is not persuasive with customers.d....

Meek's Hunting Emporium is a retail store that carries all the products hunters need or think they need. It has set up an advertising plan that allows it to advertise every day prior to the opening of quail-, deer-, and turkey-hunting seasons on four local radio stations, as well as in the local newspapers. This is an example of a:

Meek's Hunting Emporium is a retail store that carries all the products hunters need or think they need. It has set up an advertising plan that allows...

Outdoor advertising is:

Outdoor advertising is:a. inflexible and high-cost.b. inflexible and low-cost.c. flexible and high-cost.d. flexible and low-cost.e. not an actual medium.ANSWER:...

DAGMAR is an acronym for:

DAGMAR is an acronym for:a. Defining and Achieving Goals Means Advertising Reach.b. Developing Aggressive Markets.c. Designing Advertising with Market...

An advertising campaign:

An advertising campaign:a. may contain a wide variety of themes and slogans.b. extends for a defined period of time.c. continues for the life of the product.d....

Cranium, the Seattlebased toy company, has recently introduced Giggle Gear, a toy designed to let kids' imagination run wild. With the face and headpieces that make up Giggle Gear, kids can change themselves into aliens, fairies, bugs, and robots. What type of advertising will this company be using to promote this new toy?

Cranium, the Seattlebased toy company, has recently introduced Giggle Gear, a toy designed to let kids' imagination run wild. With the face and headpieces...

Instead of sending artfully arranged flower bouquets, an entrepreneur has developed fresh fruit bouquets and is marketing them under the name Edible Arrangements. The premium fruit is cut to mimic flowers, arranged in a basket, and carefully delivered to the recipient's home. One of the problems is convincing people that it is not a novelty product, but an attractive way to show how you feel about someone. Edible Arrangements will be using ___ advertising to promote its fruit bouquets.

Instead of sending artfully arranged flower bouquets, an entrepreneur has developed fresh fruit bouquets and is marketing them under the name Edible Arrangements....

Exxon Mobil has launched a series of ads promoting its commitment to alternative energy sources during a time when the company is recording record profits while consumers struggle with high gas prices and environmentalists are concerned that burning fossil fuels is contributing to the acceleration of global warming. This is an example of ___ advertising.

Exxon Mobil has launched a series of ads promoting its commitment to alternative energy sources during a time when the company is recording record profits...

DuPont has an advertisement that shows police officers describing how they were shot at close range in the line of duty. The advertisement explains that the lives of these public servants were saved by Kevlar bullet-proof vests and that Kevlar was invented by DuPont. This is an example of ___ advertising.

DuPont has an advertisement that shows police officers describing how they were shot at close range in the line of duty. The advertisement explains that...

How can advertising affect consumers?

How can advertising affect consumers?a. It can change cultural practices and conventionsb. It can change strongly held valuesc. It can manipulate society...

The advertising response function helps marketers:

The advertising response function helps marketers:a. create ads that will be noticed by consumers each time the ad runs.b. use their advertising budgets...
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